Archive for the ‘Music’ Category

The Future of Online Music Community: SoundCloud

Posted on July 15th, 2009 by Stephen. Filed under Branding, Music, Tech.


If you’re a solo musician or band wondering how to get your music out, SoundCloud is one of the answers. I say ‘one’ because there are a lot of ways to help distribute and broaden your music audience. However, this does not mean that just because you think your music is the next best (add in favorite band), does not mean that record labels will automatically hone in on your music. Record labels, especially the mainstream ones (Warner Bros., BMG, EMI, etc.), will want to know how well you will sell. This will include not only your music, but your style that you portray as a whole. If this does not concern you, then read on.

First and foremost, SoundCloud is an online music community where you can upload music that you have created. The really cool aspect of this is that your files can be uploaded in any format (mp3, wav, flac, etc.). You can also download other people’s music as well, an option MySpace is lacking on its music network. The reason why it’s called a ‘music community’ is because you post your music so other wandering musicians can find it, and have a fanbase starting up for you. This is how record labels will get more interested in you. Once you start having your own fanbase and start playing at more venues, then they will eventually come to understand you as a determined musician who wants your sound out.

Not everything on the website is free, however. For starting members, you get to upload 5 songs per month. If you start paying for a ‘pro’ membership, you get access to more features and you get to upload more songs.

What I like about the website as a whole is how clean everything is. It’s what SoundCloud is to music as Facebook is to social networking. Many artists use MySpace nowadays to help promote their work, but if you’re like me, and I hate MySpace for its ugly interface and busy layout, then you should try out SoundCloud. This is not to say that you shouldn’t use MySpace at all, though. In order to put your name out there, MySpace is one of the bigger networks to do so. SoundCloud can be a supplement to that if you already have one. The website went public in October 2008, so be one of the first musicians to utilize this amazing website.

Check out my profile and give my music a listen. Comments would be helpful.

Stephen Chang

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Zella On the Radio With California Soul

Posted on July 14th, 2009 by Ian. Filed under Music, Zeal of Approval.


California SoulZella Design was on the California Soul podcast this week! Check it out

It was a real blast hanging out with the creative minds of Big Old Morongo Canyon. I had a great time and they even let me play a song. I am just going to warn you now I am not much of a singer, but never the less I love to sing and play the guitar.

I would like to thank the gang up there: Steve Preston you have a real cool show. and a special thank you to Joey, Shelley, Ryan, and Casey for having me on the show.

I look forward to working with you all in the future.

Ian Cush

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